sendiass Archives • MIC media

From Podcast Idea to Impactful Audio

March 19, 2024March 20, 2024
by Vic

At MIC, we don’t just produce podcasts, we turn your ambitions into impactful audio experiences. We’re passionate about empowering social impact organisations and businesses to Grab The MIC and share their stories with the audiences that matter most.

So, we’re delighted to showcase how we’ve recently helped two fantastic clients the Acts charity and SENDIASS Manchester to launch podcasts that are making a real difference:

SEND Talk – Empowering parents of children with special education needs

SEND Talk
Listen to SEND Talk on Spotify. Simple, easy-to-understand, jargon-free advice for parents and carers of children with Special Educational Needs and/or Disability or for young people navigating the world with SEND. Featuring those that live and breathe SEND support including experts from SENDIASS Manchester and parents who’ve been through the same hurdles you may be facing.

Following on from a successful first series, we work with SENDIASS Manchester once again to create Series 2 of SEND Talk.

SENDIASS Manchester is a support service for young people with special educational needs and the parents of SEND children.

SEND Talk answers the most commonly asked questions the service receives every day, such as ‘Can the school send my child home?’ or ‘Is my child eligible for home-to-school transport’. Designed as an audible FAQ, the series acts as an accessible resource for parents and young people.

MIC built on their successful first series by providing a full-podcast production solution once again. This included:

Idea refinement: We helped SENDIASS Manchester to get clear about its vision and ensure the podcast addressed the most pressing concerns of parents and young people
Seamless production: From recording and editing to scripting and distribution, we handled everything, freeing up SENDIASS’ valuable time and resources
Expert guidance: We provided ongoing support with scripting and ensured the series landed on all major podcast platforms

The artwork was also designed by a young person too.

Margarette Lee Chapman the manager at SENDIASS Manchester adds,

“Working with MIC has been superb, they’ve given us the confidence to us as non-podcasters. We’ve never done it before and they’ve been very patient and flexible during difficult moments. The saving of valuable staff time, as a result of our podcast, has been phenomenal.“

Curious Chats and Kind Acts – Spreading Kindness One Conversation at a Time

Curious Chats & Kind Acts
Listen to Curious Chats & Kind Acts on Spotify. The first step to kindness is understanding and this is what we’re here to do! Honest, authentic and truly fascinating conversations with people who are all a bit different. It’s for curious humans, especially if you don’t have the opportunity to meet people who are a bit different in real life.

Acts, a Cheshire-based charity promoting kindness as the cornerstone of a stronger society, approached MIC with a two-fold challenge:

Expanding their reach beyond geographical boundaries
Revamping their existing podcast with professional expertise

Our Blended Service was the perfect fit. We combined in-depth podcast training with high-quality production, empowering Acts to create their content long after our collaboration.

By focusing on the power of storytelling, we helped Acts craft an impactful audio series filled with “open and authentic conversations” featuring individuals and organisations promoting kindness in unique ways. From inspiring stories of those who’ve transitioned genders or religions to the journeys of cancer survivors, the eye-opening podcast series champions understanding and encourages kindness through shared experiences.

Sonia Holdsworth, the founder of Acts goes on to explain how working with MIC resulted in a podcast series that exemplifies what the charity stands for,

“We fumbled through a DIY podcast series at first, but we knew we needed a pro to refine our concept, teach us the podcasting ropes, and guide us on capturing engaging interviews. MIC stepped in and did exactly that. In just 6 months, they patiently transformed us into a podcasting team. They helped us hone our message, rework our early episodes, guide us to re-design our branding and record captivating conversations.

We’re so thrilled with Curious Chats & Kind Acts – we’ve got listeners as far-flung as Vietnam! MIC helped us expand our reach and share our message of kindness on a global scale, something we never thought possible.“

We’ll be following the progress of these podcasts very closely! We can’t wait to hear what ripple effects happen as a result!

Ready to Make Your Voice Heard and create impactful audio?

Let MIC help you turn your podcast idea into a reality. We offer a range of podcast services to suit your needs, empowering you to share your expertise and create impactful audio that resonates with your target audience.

Contact us today hey@micmedia.co.uk and get ready to Grab the MIC!

Tag: <span>sendiass</span>